amanda oleri | diy home reno

Amanda Oleri creates DIY home renovation content focused on transforming her 1200-square-foot "builder grade" Nashville home, with 87% video content and an exceptionally high 40.2% engagement rate among her 75K followers. Her authentic, learning-focused tone emphasizes doing projects alongside her partner Jason, celebrating small wins and chaotic renovation realities rather than polished perfection. Home improvement brands, kitchen/cooking products, pet brands, and local Nashville businesses would find strong alignment with her audience, as evidenced by partnerships with Ember, TruGreen, and pet food brand Brutus Broth. Her standout strength is her genuine relatability and educational approach to DIY projects, creating highly engaged content that resonates with homeowners tackling their own renovation journeys.