baileyhomer

Bailey Homer is an 18-year-old SoCal-based TikTok creator who posts exclusively short-form video content centered on dance trends and a sun-soaked, effortlessly cool aesthetic, averaging an exceptionally high 85+ posts per week. Her content leans into viral dance formats and summer lifestyle visuals — think sunkissed, tan, "cool girl" energy — making her a natural fit for brands in fashion, swimwear, beauty, and lifestyle targeting Gen Z audiences. She has already demonstrated brand openness with a clothing haul tag for @SUUKSESS, signaling she's actively seeking and executing partnerships. However, her engagement rate of 0.36% is notably low relative to her 64K following, suggesting her audience may be passive, so brands should prioritize her for awareness and trend-aligned visibility plays rather than high-conversion campaigns.