F R A N S E S A N T O Y A

Franese Santoya is a Colombian beauty pageant titleholder (2nd place Miss Universe Colombia 2021) who creates luxury beauty and lifestyle content primarily focused on high-end fragrances and makeup, posting 2.2 times weekly with a 53/47 split between photo carousels and videos. Her polished, aspirational tone in Spanish showcases premium beauty brands like YSL, Kayali, and Amouage, making her an ideal partner for luxury fragrance, cosmetics, and fashion brands targeting Latin American markets. With 204K Instagram followers and cross-platform presence (219K on TikTok), she demonstrates strong appeal for brands seeking to reach affluent, beauty-conscious Spanish-speaking audiences, though her 0.87% engagement rate suggests her audience may be less actively engaged than typical for her follower size.