Ivelina Stefanova

Ivelina Stefanova is a professional makeup artist with 226,797 followers who creates eyeshadow tutorials and glam looks with a particular focus on glitter, 90s-inspired makeup, and smokey eyes. Her content is 73% video-based with detailed product breakdowns and techniques, though her 0.6% engagement rate suggests lower audience interaction despite her substantial following. As a Sephora Squad Mentor with existing partnerships with Sephora and Sephora Collection, she's an ideal fit for prestige beauty brands like Dior, YSL, Anastasia Beverly Hills, and NARS that she frequently features in her tutorials. Her professional MUA credentials and tutorial-focused content make her valuable for brands seeking credible product demonstrations rather than lifestyle influence, particularly those targeting makeup enthusiasts interested in editorial and retro-glam techniques.