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javiberrellez

📍Mexico🌐English
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@javiberrellez is a Mexico-based, English-speaking TikTok creator focused on makeup tutorials, skincare routines, and beauty product reviews, with a relaxed and approachable tone that makes beauty feel accessible to a broad audience including men. With 130K followers and an exceptional 15.83% engagement rate, he consistently drives strong audience interaction despite posting only about once every five weeks, signaling high content quality over volume. His hashtag usage and captions reflect an inclusive, gender-neutral approach to beauty — a differentiating angle that resonates with evolving consumer attitudes — and he has already built a credible roster of brand partnerships spanning mass-market (Neutrogena, e.l.f.) to prestige (Fenty, Patrick Ta, Glow Recipe, TIRTIR). Beauty, skincare, and grooming brands looking to reach a diverse, engaged audience with culturally relevant, tutorial-driven content would find a strong and proven partner in Javi.

TikTok

@javiberrellez

Followers

130K

Following

545

Posts

318

Total Likes

3.7M

Engagement:

Content Analytics

Active
Data calculated Jul 15, 2026

Engagement Rate

15.8%

Calculated from recent posts

Posting Frequency

0.2 /week

Avg Likes

21K

Avg Views

222K

Avg Comments

119

Content Mix

video 100%
video 100%

Top Hashtags

#makeupchallenge#loveisland#loveislandseason8#makeuptutorial#makeupshopping#makeup#tutorial#skincare#neutrogenapartner#shopping

Brand Partnerships Detected

11
tirtirharryfentyelfcosmeticsglowpatrickharry'schaddysttropeztanneutrogenadutch

Based on analysis of recent posts

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