Johana Lozano Berruecos

Johana Lozano is a Colombian social communicator, presenter, and public policy specialist based in Cali who creates warm, lifestyle-oriented content rooted in family, local culture, and personal milestones. Her feed is heavily carousel-driven (70% sidecar posts) with a bilingual but predominantly Spanish-speaking audience of ~52K, and her content carries an intimate, celebratory tone — frequently referencing Cali and Medellín, family bonds, and everyday moments of joy. At a 2.37% engagement rate with very low posting frequency (0.2 posts/week), her audience is relatively engaged despite sparse output, suggesting a loyal community rather than a volume-driven one. She would be a strong fit for Colombian lifestyle, food, travel, family, or public interest brands looking for authentic regional reach in the Valle del Cauca market, and her professional background in public organizations adds credibility for brands in health, education, or civic sectors.