JULIE HOCKE

Julie Hocke is a Copenhagen-based lifestyle and beauty content creator with 558,300 followers who specializes in curly hair content while documenting her travels across Europe. Her content mix of 60% carousel posts and 40% videos maintains a solid 3.19% engagement rate with 2.9 posts weekly, featuring aspirational lifestyle moments with an authentic, relatable tone. Beauty brands focused on hair care (particularly curly hair products), travel companies, and lifestyle brands targeting young European women would find strong alignment with her audience, as evidenced by her ongoing partnership with Moroccanoil and Eurovision coverage. Her educational background in communication and digital media, combined with her bilingual presence between Copenhagen and Paris, positions her as a sophisticated creator who can deliver both authentic lifestyle content and professional brand collaborations.