Lotte creates fitness and lifestyle content with a focus on workout routines (particularly ab workouts) and seasonal activities like snowboarding, posting twice weekly to her 44,738 Instagram followers with an exceptionally high 28.57% engagement rate. Her content style is minimalist and aspirational, using simple captions with emojis and trending hashtags like "challenge" and "explore," while maintaining a 67% photo-to-33% video content ratio. She's an ideal fit for activewear brands, fitness equipment companies, winter sports gear, and lifestyle brands targeting young women, as evidenced by her existing partnerships with Quotrell and Saint Blanc fashion brands. Her standout strength is her remarkable engagement rate of nearly 30%, which is significantly above industry averages, combined with her cross-platform presence including 170k+ TikTok followers.
Content Analytics
Engagement Rate
28.6%
Calculated from recent posts
Posting Frequency
0.5 /week
Avg Likes
13K
Avg Views
284K
Avg Comments
34
Content Mix
Top Hashtags
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