@mariaapaulavaz is a 24-year-old Colombian creator based in the U.S. who produces lifestyle and beauty content entirely in Spanish, blending makeup, shopping hauls, "day in my life" vlogs, and relationship humor with a feminine, faith-forward personality. Her top hashtags — including *sephora*, *haul*, *compras*, and *undiaconmigo* — signal a strong pull toward beauty, fashion, and consumer spending content, and her existing partnership with Colombian nail brand Masglo confirms she's already navigating brand deals in the beauty space. With 354K followers and a posting cadence of 9+ videos per week, she demonstrates strong consistency and content volume, though her 0.32% engagement rate is notably low for her size and suggests her audience may be passive, making her better suited for awareness-driven campaigns than high-conversion plays. Brands in beauty, affordable fashion, Latina lifestyle, or faith-adjacent wellness that want to reach Spanish-speaking Gen Z women in the U.S. and Latin America would find the most natural alignment here.
Content Analytics
Engagement Rate
0.3%
Calculated from recent posts
Posting Frequency
9.2 /week
Avg Likes
1K
Avg Views
11K
Avg Comments
11
Content Mix
Top Hashtags
Brand Partnerships Detected
1Based on analysis of recent posts
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