Mariama is a NYC-based lifestyle and beauty creator producing 100% video content across GRWM, vlog, OOTD, and foodie formats, giving her a well-rounded presence in the everyday lifestyle space. With 82.5K followers and a strong 4.9% engagement rate, her audience is actively engaged despite a relatively modest posting cadence of 3.5 videos per week, suggesting genuine connection over volume. Her tone is casual, relatable, and lightly humorous — the kind of creator who feels like a friend rather than a broadcaster — which translates well for brands looking for authentic integration rather than polished ads. Beauty brands (especially hair and wig brands given her wiginfluencer positioning), matcha and café concepts, NYC-based experiences, and fashion or OOTD-friendly labels would all be natural fits, with particular opportunity for local or urban lifestyle brands looking to reach a young, city-dwelling audience.
Content Analytics
Engagement Rate
4.9%
Calculated from recent posts
Posting Frequency
3.5 /week
Avg Likes
4K
Avg Views
50K
Avg Comments
94
Content Mix
Top Hashtags
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