Ruby Griffiths is a fitness content creator who specializes in beginner-friendly workout tutorials and gym lifestyle content, posting 7.1 times per week with a 67% video focus to her 100K+ Instagram audience. Her approachable, motivational tone targets women new to fitness, particularly tall women, with content covering workout routines, gym outfit styling, and realistic fitness advice that emphasizes balance over perfection. She maintains an exclusive partnership with activewear brand OnerActive (appearing in every recent caption with discount code RUBYG), making her ideal for fitness, wellness, and women's lifestyle brands seeking authentic advocacy rather than one-off collaborations. With cross-platform presence including 250K+ TikTok followers and consistent engagement around women's fitness content, she offers strong potential reach for brands targeting the female fitness beginner market.
Content Analytics
Engagement Rate
1.4%
Calculated from recent posts
Posting Frequency
7.1 /week
Avg Likes
1K
Avg Views
20K
Avg Comments
32
Content Mix
Top Hashtags
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