𝑴𝒂𝒓𝒕𝒊𝒏𝒔 🌸

@soymartiins is a Spanish-language lifestyle and beauty creator based in Barcelona, producing almost exclusively short-form video content (93%) centered around makeup tutorials, GRWM formats, hair transformations (balayage, blonde hair), and fashion trends. With 129K followers and a conversational, feminine tone — marked by emojis, direct audience address, and community-driven prompts — she cultivates an intimate, friend-like dynamic with her audience. Her engagement rate of 1.12% is modest for her size, and her very low posting cadence (0.3 posts/week) suggests she is selective with content, which could mean higher production intentionality but also limited campaign output. Brands in beauty (cosmetics, haircare), fashion, lifestyle, and Barcelona-based experiences — as evidenced by her organic shoutout to @celestial.bcn — would find a natural fit here, particularly those targeting Spanish-speaking millennial and Gen Z women seeking trend-led, aspirational yet approachable content.