Gracie (@styledbygracie) is a Sydney-based lawyer who creates professional workwear and office outfit content, maintaining a strong 9.95% engagement rate with her 40,726 Instagram followers while also building a significant TikTok presence at 65k+ followers. Her content focuses heavily on "big law" corporate fashion with hashtags like #biglaw, #officeootd, and #lawtok, showcasing polished, professional styling through predominantly video content (73% of posts) that she actively monetizes through LTK affiliate links. She would be an ideal partner for professional women's fashion brands, workwear retailers, and corporate lifestyle brands targeting ambitious career women, as evidenced by her partnerships with brands like Anna Quan Label and Meshki that align with her sophisticated, office-appropriate aesthetic. Her dual professional credibility as a practicing lawyer combined with her fashion influence creates a unique positioning for brands seeking authentic endorsement in the professional women's market.
Content Analytics
Engagement Rate
9.9%
Calculated from recent posts
Posting Frequency
1.2 /week
Avg Likes
4K
Avg Views
20K
Avg Comments
11
Content Mix
Top Hashtags
Brand Partnerships Detected
2Based on analysis of recent posts
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