InfluenceIT
the United States

Top TikTok Creators in the United States for Brand Partnerships (2026)

Browse verified US-based TikTok creators with real engagement data. American TikTok creators dominate global trends across every niche — from beauty and fashion to fitness and food.

👥1000+the United States creators in our database
📈4–8%Average engagement rate in this niche
✅VerifiedReal TikTok accounts with authentic data
🎯50K–500KFollower range — the brand partnership sweet spot
M

mandanazarghami

TikTok Creator

BeautyLifestyleFood
300K–500K followersMiami, United States

Is a Miami-based lifestyle creator with nearly 500K followers on TikTok, posting exclusively short-form video content at a high cadence of roughly 26 videos per week across beauty, skincare, wellness, and women's health topics.

Engagement rate4.8%
Y

yussufassouel

TikTok Creator

FashionLifestyleFood
300K–500K followersPaterson, United States

Is a Moroccan-American TikTok creator based in Paterson, NJ who produces casual, personality-driven video content rooted in Arab and Muslim identity, family moments, and community humor.

Engagement rate4.8%
A

angieborbon_

TikTok Creator

BeautyFashionLifestyle
300K–500K followersUnited States

A Costa Rican creator based in South Carolina who produces 100% video content centered around dance, personal style, and confidence, blending trending choreography with OOTD moments and lifestyle glimpses.

Engagement rate4.8%
J

Joséxxxx

TikTok Creator

Tech
300K–500K followersLa, United States

The Vice President of Colombia, creating exclusively short-form video content in Spanish at a high cadence of nearly 10 posts per week, blending political leadership, economic development, and personal storytelling around entrepreneurship, education, and national pride.

Engagement rate4.8%
K

karolhentzy

TikTok Creator

BeautyFashionLifestyle
300K–500K followersUnited States

A Brazilian-American lifestyle creator on TikTok with 493K followers who produces exclusively short-form video content, primarily in Portuguese, suggesting a strong connection to the Brazilian diaspora community in the U.S.

Engagement rate4.8%
S

SHANNONx

TikTok Creator

BeautyLifestyleTravel
300K–500K followersLa, Thailand

Is a Thai-American beauty and lifestyle creator based in LA/OC who produces 100% short-form video content on TikTok at a steady cadence of 3-4 posts per week, blending makeup transitions, day-in-my-life vlogs, and relatable, humor-driven content.

Engagement rate4.8%
M

mel_schmidtt

TikTok Creator

BeautyFashionLifestyle
300K–500K followersTallahassee, United States

Is an 18-year-old FSU freshman creating daily fashion and beauty content rooted in the authentic college experience, blending outfit-of-the-day videos, get-ready-with-me routines, and campus lifestyle moments entirely in video format.

Engagement rate4.8%
S

sachebabyyy

TikTok Creator

FashionFitnessLifestyle
300K–500K followersMiami, United States

A Miami-based TikTok creator with 487K followers who produces lifestyle, fitness, and fashion content exclusively through short-form video, blending gym outfit inspiration, wellness trends like vibration plates and 10K steps, and casual unboxing hauls.

Engagement rate4.8%
V

Valxxxx

TikTok Creator

BeautyFashionLifestyle
300K–500K followersLa, United States

A Spanish-language TikTok creator with nearly 487K followers who posts exclusively short-form video content at a high cadence of 6.6 videos per week, covering beauty, skincare, fashion, and faith-adjacent lifestyle themes.

Engagement rate4.8%

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M

megmurayama

TikTok Creator

BeautyFashionLifestyle
300K–500K followersNyc, United States

Is a NYC-based lifestyle and fashion creator who blends alternative aesthetics — dark academia, gothic, and indie rock sensibilities — with authentic day-in-the-life content across music, vintage finds, and editorial-leaning outfits.

Engagement rate4.8%
A

Angxxxx

TikTok Creator

BeautyWellnessTech
300K–500K followersLos Angeles, United States

A Los Angeles-based hair content creator who posts exclusively short-form video on TikTok at a high cadence of nearly 5 posts per week, focusing on everyday hair styling, color trends, scalp care, and tutorials rooted in her personal routine.

Engagement rate4.8%
J

justleahgrwm

TikTok Creator

BeautyFashionLifestyle
300K–500K followersLos Angeles, United States

Is a Los Angeles-based lifestyle and GRWM creator on TikTok with 479K followers, blending beauty and get-ready-with-me content with her identity as a Harvard debate student — a combination that gives her an unusually aspirational, high-achieving edge rare in the beauty space.

Engagement rate4.8%
A

avexxxx

TikTok Creator

LifestyleWellnessNutrition
300K–500K followersSalt Lake City, United States

A Salt Lake City-based lifestyle and dog mom creator who produces 100% video content centered around outdoor adventures, cozy home life, and her dog Dune — with hashtags like utahhiking, hikingwithdogs, and offleashtraining signaling a highly active, nature-forward audience.

Engagement rate4.8%
R

Ri&Valxx

TikTok Creator

BeautyFashionLifestyle
300K–500K followersUnited States

A TikTok lifestyle creator with 472K followers who documents everyday life as part of a same-sex Hispanic couple raising a family in Northwest Arkansas, blending WLW relationship content with fashion hauls, cooking vlogs, and family moments.

Engagement rate4.8%
A

Abbiexxx

TikTok Creator

FashionLifestyleFood
300K–500K followersHudson, United States

Is a Hudson Valley-based TikTok creator with 472K followers who specializes in books, cozy lifestyle content, and midsize fashion, posting nearly 10 times per week in an exclusively video format.

Engagement rate4.8%
A

alishaxx

TikTok Creator

Beauty
300K–500K followersNyc, United States

A NYC-based South Asian-American beauty creator on TikTok with 471K followers, producing exclusively video content at a steady cadence of 2.4 posts per week focused on makeup tutorials, product reviews, and beauty tips skewed toward accessible, drugstore-friendly options.

Engagement rate4.8%
L

lyricmariahheard

TikTok Creator

BeautyFashionFitness
300K–500K followersNew York, United States

Is a fashion and lifestyle creator on TikTok with 471K followers, positioning herself as a real-life Bratz doll through high-confidence, aesthetic-driven video content that blends modelling, fitness, and candid everyday moments.

Engagement rate4.8%
A

allina_ai

TikTok Creator

BeautyFashionLifestyle
300K–500K followersNyc, United States

A NYC-based lifestyle and fashion creator on TikTok with nearly 470K followers, producing exclusively short-form video content at a high cadence of 6+ posts per week.

Engagement rate4.8%

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I

Irisxxxx

TikTok Creator

BeautyFashionLifestyle
300K–500K followersNew York City, United States

Iris Mittenaere, Miss Universe 2016, creates lifestyle and beauty-forward video content on TikTok with a polished yet approachable tone, blending travel moments, celebrity admiration, and brand partnerships.

Engagement rate4.8%
J

Juhmxxxx

TikTok Creator

FashionLifestyleTravel
300K–500K followersLa, Brazil

A LA-based TikTok creator with Brazilian and Japanese heritage who produces exclusively video content at a notably high frequency of 35+ posts per week, signaling a highly active and platform-native content style.

Engagement rate4.8%
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_darielaaa

TikTok Creator

BeautyLifestyle
300K–500K followersUnited States

A Honduran-American creator based in Texas who produces entirely video-based content in Spanish, blending relatable motherhood humor with beauty tutorials and everyday lifestyle moments.

Engagement rate4.8%
I

ihaveseriousissues69

TikTok Creator

FashionFitnessLifestyle
300K–500K followersSanta Barbara, United States

A TikTok creator based in Santa Barbara with 459K followers, posting exclusively short-form video content centered around gym culture, fitness fashion, and casual lifestyle moments with friends.

Engagement rate4.8%
H

hyerks24

TikTok Creator

BeautyFashionLifestyle
300K–500K followersNew York, United States

A 23-year-old TikTok creator with 458K followers who posts exclusively short-form video content at a high cadence of 15+ posts per week, focusing on lifestyle, fashion (OOTD, bikini), dance trends, and travel, including documented trips to Honduras and NYC.

Engagement rate4.8%
R

reneariastx

TikTok Creator

Lifestyle
300K–500K followersUnited States

Creates high-energy dance content on TikTok, primarily featuring trending choreography to reggaeton, Latin trap, and viral sounds with captions mixing English and Spanish that reflect his Texas-to-California relocant identity.

Engagement rate4.8%
K

kristynx

TikTok Creator

BeautySkincare
300K–500K followersMiami, United States

Is a Miami-based licensed esthetician who creates exclusively short-form video content on TikTok, covering skincare, fragrance, and makeup reviews with a conversational, enthusiasm-driven tone that leans heavily into discovery and product reactions.

Engagement rate4.8%
K

Kevinxxx

TikTok Creator

Travel
300K–500K followersNyc, United States

A solo travel creator based in NYC who specializes in a signature "day trip from New York" content format — framing long-haul international destinations like Taipei, London, and Bermuda as spontaneous, accessible adventures.

Engagement rate4.8%
C

christineleeee

TikTok Creator

FashionLifestyleTravel
300K–500K followersUnited States

Is a lifestyle and aesthetic content creator on TikTok with 453K followers, known for her "Pinterest girly" and granola girl aesthetic that blends hiking, travel, fashion, and music content entirely through video.

Engagement rate4.8%

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S

sofia.ostro

TikTok Creator

BeautyFashionLifestyle
300K–500K followersMiami, United States

Creates viral social experiment and street reaction content on TikTok, primarily featuring herself testing public reactions to her outfits and appearance with 200M+ monthly organic views and 449K followers.

Engagement rate4.8%
G

guapmotion

TikTok Creator

Gaming
300K–500K followersHouston, United States

A Houston-based football content creator producing exclusively short-form video on TikTok at a notably high cadence of 36+ posts per week, focused on real-time World Cup and club football match reactions — particularly around Real Madrid, Spain, Portugal, and the USMNT.

Engagement rate4.8%
L

livxxxx

TikTok Creator

FitnessFoodWellness
300K–500K followersNyc, United States

Is a Miami/NYC-based fitness creator on TikTok with 446K followers who produces exclusively video content at a high cadence of nearly 10 posts per week, focusing on strength training, body recomposition, and high-protein nutrition aimed at women pursuing an "hourglass" physique.

Engagement rate4.8%

Why US TikTok Creators Dominate Global Influencer Marketing

The United States is the world's most influential TikTok creator market. American creators set the trends, content formats, and cultural conversations that shape TikTok globally — what performs in the US consistently predicts what goes mainstream everywhere else within weeks. For brands seeking both domestic impact and global cultural relevance, US TikTok creators offer unmatched reach and influence.

InfluenceIT's database includes 165 verified US-based TikTok creators in the 50,000–500,000 follower range, with a median engagement rate of 6.58% and an average of 398,247 views per post. Beauty and fashion dominate the US TikTok creator landscape — 85 beauty creators and 68 fashion creators represent the two largest category concentrations in our US database, reflecting America's outsized influence on global beauty and fashion trends.

US TikTok audiences are characterised by high purchasing power, brand awareness, and cultural influence. American consumers are early adopters who discover new brands, trial products quickly, and influence their networks — both domestically and globally. For brands entering or growing in the US market, TikTok creator partnerships provide the most direct access to this commercially powerful demographic.

InfluenceIT US TikTok Creator Data

MetricUS TikTok Creators
Total verified creators (50K–500K)165
Median engagement rate6.58%
Average views per post398,247
Top nicheBeauty (85 creators)
Second nicheFashion (68 creators)
PlatformTikTok

The 6.58% median engagement rate across US TikTok creators reflects genuine audience activity — American TikTok communities are highly interactive, with comment sections that function as real cultural conversations rather than passive reactions. This interactivity is commercially valuable: brands partnering with US TikTok creators benefit not just from direct audience reach but from the secondary conversations their content generates.

US TikTok Creator Niches: Where the Opportunity Is

Beauty — The Dominant Category

With 85 verified beauty creators, the US is the strongest beauty TikTok market in InfluenceIT's database. American beauty creators drive the BeautyTok trends that define global beauty purchasing — viral product sell-outs, ingredient education movements, and tutorial formats that originate on US TikTok before spreading globally. Beauty brands entering or expanding in the US market have an exceptional creator partner pool to draw from.

Fashion — Trend Creation at Scale

68 verified US fashion creators represent America's TikTok fashion influence. US fashion creators set the aesthetic directions — from coastal grandmother to dark academia to quiet luxury — that shape global fashion consumption. For fashion brands seeking to create rather than follow trends, US TikTok creator partnerships provide direct access to the trend creation ecosystem.

Campaign Strategy for US TikTok Creator Partnerships

Leverage the Cultural Amplification Effect

US TikTok content has a global reach multiplier that no other market matches. When US creators generate viral content featuring a brand, that content spreads to TikTok audiences in the UK, Australia, Canada, and other English-speaking markets organically. Brands investing in US TikTok creator partnerships are effectively buying global cultural reach at domestic rates — a significant multiplier on campaign ROI.

Coordinate Around Cultural Moments

US TikTok is acutely responsive to cultural moments — seasonal peaks, cultural events, and platform-specific trends all create windows of amplified content performance. Back to school (August), the holiday season (October–December), and New Year (January) are the three highest-value commercial windows for US TikTok campaigns. Brands that book US creators 8–10 weeks ahead of these windows consistently outperform those that respond reactively.

FTC Compliance

All paid US creator partnerships must comply with FTC (Federal Trade Commission) disclosure requirements — creators must clearly disclose sponsored content using #ad, #sponsored, or equivalent labelling. Brief US creators explicitly on disclosure requirements and ensure all partnership content includes appropriate disclosures before posting. Non-compliance carries reputational and regulatory risk for both brands and creators.

US TikTok Creator Partnership Rates

Follower RangeSingle TikTok Post3-Post Package
50K–100K$200–$600$500–$1,500
100K–250K$600–$1,500$1,500–$3,800
250K–500K$1,500–$4,000$3,800–$10,000

US TikTok creators typically command rates at the higher end of global benchmarks, reflecting the market's influence, audience purchasing power, and creator professionalism. The US creator market is the most developed in the world — US creators have established legal agreements, professional production standards, and sophisticated brand partnership management that reduces operational complexity for brands.

Frequently Asked Questions

How many TikTok creators in the United States are on InfluenceIT?

InfluenceIT's database includes 165 verified US-based TikTok creators in the 50,000–500,000 follower range, with a median engagement rate of 6.58% and an average of 398,247 views per post. Beauty (85 creators) and fashion (68 creators) are the two strongest categories in our US TikTok database. All engagement metrics are calculated from each creator's 15 most recent posts.

Why should brands partner with US TikTok creators?

US TikTok creators set the trends and content formats that shape TikTok globally — American creator content has a global cultural amplification effect that no other market matches. US creators generate an average of 398,247 views per post in InfluenceIT's database, with a 6.58% median engagement rate. They are also the most professionally developed creator market in the world, with established legal frameworks, FTC compliance experience, and production standards that reduce operational complexity for brands.

What niches are strongest for US TikTok creator partnerships?

Beauty and fashion dominate the US TikTok creator landscape in InfluenceIT's database, with 85 verified beauty creators and 68 verified fashion creators. These categories reflect America's outsized global influence on beauty and fashion trends — viral product sell-outs and aesthetic movements that originate on US TikTok consistently shape global purchasing behaviour. Lifestyle, wellness, and food also have growing US TikTok creator communities.

What do FTC disclosure rules mean for US TikTok creator campaigns?

All paid US TikTok creator partnerships must comply with FTC (Federal Trade Commission) disclosure requirements. Creators must clearly disclose sponsored content using #ad, #sponsored, or equivalent labelling that is immediately visible — not buried in hashtags or small print. Brief US creators explicitly on disclosure requirements before campaign launch. US creators are generally familiar with FTC guidelines, but explicit brief inclusion protects both brand and creator from compliance risk.

How much do US TikTok creators charge for brand partnerships?

US TikTok creators in the mid-tier range (50,000–500,000 followers) typically charge $200–$4,000 per post depending on follower count and engagement rate. Creators with 50K–100K followers generally charge $200–$600, while those with 250K–500K followers charge $1,500–$4,000. US creators command rates at the higher end of global benchmarks, reflecting their market's influence and audience purchasing power.

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