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Emily Innes - Personal Stylist - Style Me Happy

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Emily runs @emilyinnesstylist, providing affordable online personal styling services primarily to working mothers in the UK, with over 11,000 clients served and 66,432 Instagram followers. Her content focuses heavily on color analysis transformations and before/after client features, using a conversational, relatable tone that emphasizes body positivity and accessible fashion advice for women over 40. With extremely low engagement (0.23%) despite decent follower count and only 1 post per week, she appears to have an audience quality issue, though her established client base of 11K+ suggests real business credibility. Fashion retailers targeting mature women, affordable clothing brands, beauty companies with inclusive shade ranges, and family-oriented lifestyle brands would align well with her audience demographic and messaging around practical, confidence-building style solutions.

Instagram

@emilyinnesstylist

Followers

66K

Following

7K

Posts

1K

Engagement:

Content Analytics

Active
Data calculated Feb 15, 2026

Engagement Rate

0.2%

Calculated from recent posts

Posting Frequency

1.0 /week

Avg Likes

124

Avg Comments

29

Content Mix

Image 20%
Carousel 80%
Image 20%
Carousel 80%

Top Hashtags

#stylemehappy#affordablefashion#colouranalysisuk#personalstylist#fashionover40#mumstyle#colouranalysis#highstreetfashion#whattowear#mumlife

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