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Emma Hamilton is a lifestyle and fashion influencer who creates aspirational travel and outfit content with 330K followers, though her 0.57% engagement rate suggests lower audience interaction relative to her follower count. Her content focuses heavily on European summer travel experiences and affordable fashion styling, particularly featuring budget-friendly brands like Primark, Boohoo, and New Look through a mix of carousel posts (60%) and videos (40%) at 3.4 posts weekly. She would be an ideal fit for fast fashion retailers, budget travel companies, and lifestyle brands targeting young women, as evidenced by her partnerships with accessible fashion brands and travel company Jet2. Her strength lies in creating relatable "girlhood" and friendship-focused content that resonates with her audience's desire for affordable luxury and wanderlust experiences.

Instagram

@emmamilton

Followers

330K

Following

2K

Posts

732

Engagement:

Content Analytics

Active
Data calculated May 31, 2026

Engagement Rate

0.6%

Calculated from recent posts

Posting Frequency

3.4 /week

Avg Likes

2K

Avg Views

24K

Avg Comments

69

Content Mix

Video 40%
Carousel 60%
Video 40%
Carousel 60%

Top Hashtags

#travel#summer#eurosummer#girlhood#friendship#bestfriends

Brand Partnerships Detected

4
newlookjet2picsprimarkboohoo

Based on analysis of recent posts

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