Estefanía Hernández is a Spanish-language lifestyle and sports creator based in Colombia's Eje Cafetero region (Manizales, Pereira, Armenia) who blends personal milestones, motherhood content, and football/soccer passion into a warm, emotionally driven feed. Her content is heavily carousel-based (73% sidecars), with a near-even split of images and videos, and her captions lean heartfelt and personal — birthday tributes, family moments, and gratitude posts — suggesting a tight-knit, loyal community rather than a broad reach. With a 0.27% engagement rate and just 0.6 posts per week across 108K followers, she posts infrequently and the engagement is below average, which warrants attention for brands prioritizing ROI on reach. That said, her existing partnerships with a sports center (Goles Centro Deportivo) and her own sports handle (@ehsport__) make her a credible fit for regional Colombian brands in women's football, family lifestyle, sportswear, or local wellness — particularly those targeting millennial mothers in mid-sized Colombian cities with an authentic, community-rooted voice.
Content Analytics
Engagement Rate
0.3%
Calculated from recent posts
Posting Frequency
0.6 /week
Avg Likes
276
Avg Views
5K
Avg Comments
20
Content Mix
Top Hashtags
Brand Partnerships Detected
4Based on analysis of recent posts
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