naughtyfork

Sami Schnur (@naughtyfork) is a NYC-based food and lifestyle creator producing 100% video content on TikTok, with a strong cross-platform presence backed by 2M followers on Instagram — making her a compelling option for brands seeking extended reach beyond TikTok's 285K. Her content blends indulgent food moments (sandwiches, steak frites, pizza, dinner recipes) with casual day-in-the-life storytelling, striking a fun, conversational, and slightly irreverent tone that resonates with an engaged urban audience at a solid 3.36% engagement rate. At 4.5 posts per week, she maintains a consistent publishing cadence that signals reliability for campaign deliverables. Restaurant brands, meal kits, kitchen tools, food delivery apps, and lifestyle or CPG brands targeting millennial women in major metros would find a natural fit here, particularly those looking for authentic integration into real-life eating moments rather than polished, tutorial-style content.