Soffia Ribotta is an Australian lifestyle influencer based on the Gold Coast who creates primarily photo-carousel content (73%) focused on fashion, fitness, and travel with minimal video output at just 0.4 posts per week. Her casual, conversational tone using simple captions and emojis, combined with her existing partnership with Fashion Nova, indicates she's well-suited for affordable fashion brands, activewear companies, wellness products, and travel/lifestyle brands targeting young women. With 149,389 followers and a solid 3.1% engagement rate despite infrequent posting, she demonstrates strong audience connection and would be particularly valuable for brands seeking authentic, relatable promotion rather than high-volume content creation. Her content spans fashion hauls, workout partnerships, food content, and travel posts, making her versatile for lifestyle brands wanting to tap into the Australian market.
Content Analytics
Engagement Rate
3.1%
Calculated from recent posts
Posting Frequency
0.4 /week
Avg Likes
5K
Avg Views
18K
Avg Comments
106
Content Mix
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