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Sophia Sette

Digital creator
πŸ“Nyc, United States🌐English
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@sophsmakeupp is a NYC-based beauty creator with 152,591 followers who focuses primarily on skincare content, posting video-heavy content (67% videos) at a steady pace of once weekly. Her enthusiastic, emoji-filled tone and hashtag usage around skincare routines, products, and tips suggests she'd be an ideal fit for skincare brands, K-beauty products, and beauty tools looking to reach a dedicated beauty audience. Despite a low engagement rate of 0.05%, her consistent brand partnerships with beauty-adjacent companies like adelaides.salon and active participation in brand events (Philosophy, Kimchi Chic Beauty) demonstrates her value as a content creator who can showcase products authentically within her skincare-focused feed.

Instagram

@sophsmakeupp

Followers

153K

Following

912

Posts

2K

Category

Digital creator

Engagement:

Content Analytics

Active
Data calculated Feb 15, 2026

Engagement Rate

0.1%

Calculated from recent posts

Posting Frequency

1.0 /week

Avg Likes

64

Avg Views

489

Avg Comments

20

Content Mix

Video 67%
Carousel 33%
Video 67%
Carousel 33%

Top Hashtags

#skincareroutine#skincare#skin#skincaretips#skincareproducts#makeup#makeupvideos#satisfying#explore#nyc

Brand Partnerships Detected

3
adelaides.saloninvyted.usinvyted.app

Based on analysis of recent posts

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