Best Beauty Micro-Influencers for Brand Campaigns (50K–100K) (2026)
Discover beauty micro-influencers with 50K–100K followers and engagement rates 2–3× higher than macro accounts. Authentic audiences, accessible rates, and niche communities that convert.
queen_mother2003
TikTok Creator
A TikTok creator with 99,900 followers who produces relatable lifestyle content with a 7.85% engagement rate, though posts infrequently at just 0.2 times per week.
kirschnerreginaa
TikTok Creator
A Hungarian lifestyle creator with nearly 100K followers who posts daily casual content including GRWM videos, lifestyle moments, and relatable commentary with a 7.67% engagement rate.
its_aim11
TikTok Creator
A TikTok creator approaching 100K followers (99,900) who appears to be in a transition phase, directing their English-speaking audience to follow a new account .
lojadavitrine
Instagram Creator
A Brazilian women's fashion retailer based in Belo Horizonte that creates highly commercial content focused on affordable clothing and beachwear, with 67% video content and consistent posting at 9.7 times per week to their 99,386 followers.
jade.i91
TikTok Creator
A Portuguese-language TikTok creator with 99,300 followers who maintains a professional approach to brand collaborations, as evidenced by their dedicated collaboration email and cross-platform presence on Instagram, Snapchat, and YouTube.
anyaweitz
TikTok Creator
A New York City-based TikTok creator with 99,100 followers who produces content specifically targeted at young women, as indicated by her "for the girls" bio positioning.
graceeseymour
TikTok Creator
Post-grad career navigation and NYC lifestyle content, positioning herself as a "NYC social girl" while maintaining a professional brand partnership with DIBSBEAUTY.
_vihelena
TikTok Creator
A Portuguese-speaking TikTok creator with 98.5K followers who appears to focus on lifestyle and supplement content, as evidenced by her active partnerships with Growth Supplements and Maria Gueixa brands.
ashpjohnson23
TikTok Creator
Creates lifestyle and fashion content on TikTok with 98.3K followers, positioning herself around the "hot moms are happier moms" philosophy while posting primarily in Portuguese.
Want full profiles, engagement data & direct contact?
See engagement rates, analytics, hashtags, and reach out to any beauty creator directly.
Grehisiz
Instagram Creator
A Miami-based Venezuelan-American makeup artist who creates bilingual content focused on beauty, skincare, and lifestyle with 98,116 followers but concerning engagement at just 0.02%.
yazminejahnaii
TikTok Creator
Focused on makeup tutorials, GRWM videos, and personal life updates including recent moving content, posting infrequently at 0.3 times per week to her 98.1K followers with a solid 3.87% engagement rate.
themahaliajae
TikTok Creator
A Houston-based beauty and lifestyle creator who produces highly engaging content (17.11% engagement rate) focused on makeup tutorials, travel vlogs, and luxury lifestyle moments for her 97.4K TikTok following.
galeaclothes.cl
TikTok Creator
Operates as a Chilean plus-size fashion retailer on TikTok, creating video content exclusively focused on showcasing clothing in L, XL, and XXL sizes with 89,300 followers and a 0.72% engagement rate.
angelicinocencia
TikTok Creator
Creates lifestyle and beauty content on TikTok with a focus on skincare routines, fashion hauls, and aesthetic "coquette" styling, maintaining an authentic and relatable tone when discussing personal experiences like skin concerns.
smileytheia
TikTok Creator
Creates lifestyle and beauty content on TikTok with a strong preppy aesthetic, focusing on day-in-the-life vlogs, get-ready-with-me routines, and dance trends for her nearly 97K followers.
nathaly.brachoc
TikTok Creator
Creates elegant fashion and style content in Spanish, positioning herself as a sophisticated redhead offering tips on minimalist, chic fashion from her base in Spain as a Venezuelan creator.
Christine
Instagram Creator
Is a fragrance-focused content creator with 96.8K Instagram followers who specializes in perfume reviews, layering techniques, and scent recommendations through a mix of videos (60%) and carousel posts (40%).
Kameronx
Instagram Creator
Creates lifestyle and fashion content centered around her upcoming 2026 wedding, blending faith-based messaging with shopping vlogs, morning routines, and wedding planning tips.
Want full profiles, engagement data & direct contact?
See engagement rates, analytics, hashtags, and reach out to any beauty creator directly.
haleymjackman
TikTok Creator
Is a UGC content creator with 96,100 TikTok followers who splits her time between Toronto and NYC, creating content primarily in Portuguese.
vickyoffishal
TikTok Creator
A LA-based lifestyle creator who posts dance and outfit content twice per week to her 96,100 TikTok followers, maintaining a strong 8.81% engagement rate.
hann.avisual
TikTok Creator
A UGC-focused beauty creator with 96.1k followers and an exceptionally high 25.32% engagement rate who specializes in skincare and makeup content creation.
maarlaav
TikTok Creator
Is a fashion, beauty, and lifestyle creator who produces 31.2 posts weekly across TikTok, focusing heavily on outfit inspiration, makeup tutorials, and product showcases with frequent use of hashtags like #tiktokmademebuyit and #tiktokshopfinds.
Ashleyxx
Instagram Creator
Is a Dallas-based lifestyle creator who produces primarily video content (93% of posts) focused on beauty routines, fashion, cooking, and personal updates, maintaining a relatable "corporate by day, creator by night" persona.
paoladiezm
TikTok Creator
A lifestyle and fashion creator on TikTok with 95,400 followers who produces content around style, daily routines, and fashion inspiration.
claudiacalderonnn
TikTok Creator
Claudia Calderón creates comedy content in Spanish focused on the Latino immigrant experience in Spain, particularly targeting Peruvians living abroad with relatable humor about cultural differences and homesickness.
🌸🌈👒Ix
Instagram Creator
A lifestyle influencer with 95,076 followers who creates content across travel, fashion, beauty, food, and home categories, posting 3.9 times weekly with a balanced mix of videos and carousel posts.
aubreemaymurphy
TikTok Creator
Focused on coffee recipes, travel vlogs, and personal life moments with an authentic, bubbly tone that resonates strongly with her Austin-based audience.
Want full profiles, engagement data & direct contact?
See engagement rates, analytics, hashtags, and reach out to any beauty creator directly.
ginemargrethe
TikTok Creator
A Portuguese-speaking beauty and fashion content creator on TikTok with 94,600 followers who focuses on beauty tutorials, fashion styling, and lifestyle content.
justanotherrach
TikTok Creator
Focused on "real bodies" with a mix of styling tips, product hauls, and beauty tutorials, posting about twice per month to her 94,000 followers with a strong 7.52% engagement rate.
hijab.queens.duba
TikTok Creator
Focused on plus-size ethnic fashion, positioning herself as a "Dubai Princess" with a glamorous, confident tone that celebrates body positivity in traditional and modest wear.
Why Beauty Micro-Influencers (50K–100K) Outperform Larger Accounts
Beauty micro-influencers consistently deliver engagement rates 2–4× higher than beauty macro accounts. Their audiences are tight-knit communities of genuine beauty enthusiasts who follow because they trust the creator's taste and expertise — not because of celebrity status. This trust translates directly into purchase action: beauty micro-influencer audiences have purchase conversion rates that routinely outperform accounts 5–10× larger.
The intimate scale of micro-influencer audiences is a feature, not a limitation. When a beauty creator with 75K followers posts about your product, a meaningful percentage of their audience sees it, engages with it, and considers purchasing it. When a 2M follower beauty celebrity posts the same, the algorithm delivers it to a small fraction of followers with generic interest — producing lower absolute engagement despite the massive follower gap.
Beauty micro-influencers are also significantly more accessible for partnership. Rates are typically 3–5× lower than mid-tier accounts, enabling brands to partner with 5–10 micro creators for the cost of a single macro partnership. This diversification strategy reduces risk, tests multiple aesthetic styles and audience segments simultaneously, and generates more total content pieces.
Best use cases for beauty micro-influencer campaigns: new product launches needing authentic early adopters, niche skin type or concern targeting (acne-focused, sensitive skin, etc.), ingredient education campaigns where the creator's expertise adds credibility, and always-on content programmes that require consistent posting volume throughout the year.
Explore More Niches
Ready to find your perfect creator?
InfluenceIT has 306+ verified creators with real engagement data, analytics, and direct contact.
Get Started Free